Logo & Digital Campaign Design | Responsive Website Design
National Hardware celebrated their 120th Anniversary with the Hardware Reimagined campaign. I was given the opportunity to develop a logo mark for the campaign. Along with the logo, I collaborated with the brand team to develop a landing page that told National Hardware's story through historical photos and vintage advertisements.
We brought National Hardware's history to life through storytelling and connection between their brand and their customers throughout the 120 years in business. It was a unique opportunity to work with a large collection of historic photographs and curate them in a way that best portrayed the brand voice throughout the years, as well as today.
I developed examples for collateral opportunities, such as apparel or useful home items like a wooden storage crate or coffee mug.
